What is Lead Management?

Lead Management, also called Lead Generation, is an overall process of identifying potential buyers or prospective customers. There is a lot of marketing and advertising techniques that go into this type of operation, which is why you need the experience of the highly efficient and up-to-date lead generation software of Sales Angel.

Lead Management Process Outlined

There are 4 interconnected business practices that comprise Lead Management:

• Advertising

• Brand Development

• Marketing

• Sales

These practices are being performed within the lead management process through these steps:

Step 1 - The business takes part in an array of diverse marketing and advertising media in order to generate leads

Step 2–A lead or inquiry is then created once a consumer responds to these marketing and advertising efforts

Step 3–The consumer’s personal information is then secured or added into a database

Step 4- The validity of the captured customer information is then determined through the process of filtering

Step 5–Once all valid business leads are determined, they will then be graded and prioritized based on the lead’s potential to be turned into a sale

Step 6 – Distribution of leads to sales force and marketing personnel

Step 7 – These two departments will then personally contact and prospect each of these leads

Step 8–Both the contacted leads and those who were not yet reached are automatically placed on personal follow-up agendas

Step 9 – A new customer or client as an end result

 

Why Choose Sales Angel?

The Lead Management/Lead Generation process at Sales Angel will not only let you end up with more leads, but they will efficiently choose the better ones for you. So if you would like additional helpful information on how the most reliable Lead Management Team at Sales Angel can help with your company’s sales growth, contact them now through their website at Salesangel.com